Trusted by 25+ resorts

More guests,
zero effort.

Our clubs host recurring small-group events and need resorts. Partner with us to be one of the resorts they choose.

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Create guest experiences

Launch poolside socials, local excursions, and themed nights that make stays unforgettable.

Resort guests socializing at a poolside sunset mixer event
OTT
On The Town
Become a partner

Takes less than a minute

CORAL BAY RESORT
3841 N Roosevelt Blvd, Key West, FL 33040
Resorts
you@coralbayresort.com
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Connect your guests

Guests sign up for activities and get matched with others who share their interests and travel style.

Hotel guests matched into groups for a local excursion experience
Find a venue

Browse partner venues for your next event

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Best match
CORAL BAY RESORT
Beachfront Terrace
4.9
AvailableUp to 60 spots·Complimentary cocktails for guests
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Nearby
The Corner Spot
Cafe·0.3 mi
View
Greenlight Studio
Workshop·0.7 mi
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Drive return visits

Track which experiences create loyal guests who book again and recommend you to friends.

Resort manager reviewing guest satisfaction and rebook rate analytics

Upcoming Events

CORAL BAY RESORT

This week
Events

4

Expected guests

68

Coming up

Thursday Night Dinners
Thu, Feb 6·7:00 PM
16
Weekly
Wine & Words Book Club
Sat, Feb 8·3:00 PM
12
Biweekly
Sunday Social Brunch
Sun, Feb 9·11:00 AM
24
Weekly

Loved by partners

Guest satisfaction scores jumped after we launched the sunset social. People come back just for the community.

A

Alejandro

Resort General Manager · Key West

Solo travelers used to eat alone. Now they have a group by their first evening. Reviews mention it constantly.

M

Margaux

Guest Experience Director · Maui

Our rebook rate climbed 15 points in one season. Guests say the social programming sets us apart.

R

Reginald

Hospitality Director · Scottsdale

Cooking classes and yoga sessions fill up within hours now. Guests plan their trips around our events.

I

Ingrid

Activities Manager · Hilton Head

Popular clubs

Sunset Social

Sunset Social

Weekly poolside mixer where guests meet over cocktails and live music.

Local Explorer Club

Local Explorer Club

Guided group outings to hidden gems, markets, and restaurants nearby.

Morning Yoga on the Lawn

Morning Yoga on the Lawn

Start the day with a group yoga session open to all guests.

Wine Tasting Evening

Wine Tasting Evening

Curated wine flights and conversation in the hotel lounge.

Family Game Night

Family Game Night

Board games, trivia, and snacks — a hit with families traveling with kids.

Cooking Class

Cooking Class

Learn to make local dishes with the hotel chef — a hands-on group experience.

FAQ

What is On The Town?

On The Town is a platform where club organizers create recurring social events — dinner clubs, running groups, book clubs, and more. These clubs need great venues to host their events, and that's where you come in. As a partner venue, you get discovered by organizers in your area who are actively looking for places to bring their groups.

How can resorts partner with On The Town?

List your resort as a partner venue on On The Town — it's completely free and takes just a few minutes. Once listed, club organizers planning group retreats, wellness weekends, adventure getaways, and corporate off-sites can discover your property and start booking group stays for their members.

What types of clubs book events at resorts?

Wellness retreat groups, adventure clubs, corporate retreat organizers, yoga and meditation circles, couples getaway clubs, surf and outdoor sports groups, and hobby travel communities. These clubs bring group room bookings — often during shoulder seasons and weekdays when occupancy is hardest to fill.

Does it cost anything for resorts to partner?

No, partnering with On The Town is completely free for resorts. We never charge fees, take a commission on bookings, or require any subscription. There is zero cost and zero risk — you simply get discovered by club organizers who are looking for the perfect property for their group experiences.

How can resorts increase occupancy during off-peak and shoulder seasons?

Group retreats and club getaways are one of the most effective ways to fill rooms during slow periods. Wellness groups, corporate off-sites, and adventure clubs actively plan trips during shoulder seasons when rates are lower and availability is better. On The Town connects you with these organizers so you get group bookings precisely when you need them most.

How do group events and guest socials improve resort reviews and rebooking?

Guests who participate in social programming — sunset mixers, cooking classes, group excursions — report higher satisfaction and are far more likely to leave positive reviews and rebook. Creating memorable shared experiences is what sets great resorts apart from average ones. On The Town gives you the tools to offer these experiences without adding complexity to your operations.

What makes On The Town different from OTAs like Booking.com or Expedia for resorts?

OTAs are transactional — they fill rooms but take heavy commissions and don't build loyalty. On The Town connects you with club organizers who bring recurring group bookings, build community around your property, and drive direct rebookings. Listing is completely free, and the guests who come through clubs tend to spend more on-property because they're there for the full experience, not just a discounted room.
Make every stay memorable.
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